Hillcrest’s haunted Halloween dance party and costume competition are back! Nightmare on Normal will take over the Pride Flag Plaza at Normal and University on Saturday, October 29, 2022, from 5-11 pm!

Nightmare on Normal Street will feature a massive costume competition with over $2,000 in prizes, a gigantic dance party, a VIP area, vendors, and a monstrous bar! Enter if you dare into our Upside Down selfies stations spread throughout the venue created by the Trans Family Support Service volunteers.

Nightmare on Normal Street is the perfect kick-off to your Halloween weekend. Dust off your brooms and bring out your best costume and cosplay! Get your early bird tickets now!

Ticket Info

Tickets are on sale now! Guests can choose from a general admission ticket or a VIP ticket. The event is open to all ages.

VIP Info: Eat, drink and be scary with our VIP pass, which includes access to our 21+ only VIP area, two complimentary cocktails, $10 food credit, front-of-the-line access to get into the event, a VIP-only bar, and private restrooms.

Attendees must present a valid ID upon entry for VIP or to consume alcoholic beverages. Failure to produce identification may result in refusal to enter the VIP area. All sales are final.

2022 Event Line-up

With late-night live entertainment, costume competitions (including a special pet contest for your furry, fuzzy, and feathery companions), outdoor bars, and the best people-watching in all of San Diego - this is an event you won’t want to miss!

This event is open to all ages. Attendees must present a valid ID upon entry for VIP or to consume alcoholic beverages.

The evening’s chills and thrills include:

  • A famed costume competition with local celebrity guest judges and prizes

  • Sponsored Main Stage with DJs and dancers from Rich’s Nightclub.

  • Food trucks with delicious assortments

  • Massive block party with an outdoor dance floor

  • Stranger Hillcrest: an immersive Stranger Things selfie station

Costume Competition


Hillcrest’s best costume competition features $3,000 value in prizes, and with three heats, you can be sure that you won’t miss out!       

When you arrive at the event, head to our Box Office and check in to register for the costume competition.

You will be given a time slot for your competition. Early arrival is suggested so you can show be the first to impress the judges and the crowd. PUNCTUALITY IS EVERYTHING. When it’s your time to be called, walk down the runway, show everyone what you've got, and be fierce.

The pet competition will occur independently from the main competition, and the pet winner will be announced after voting.

Competition Schedule

Pet Costume Competition: 8:30pm

Main Competition: Heat 1: 9:00pm | Heat 2: 9:30pm | Heat 3: 10:00pm

Finals: 10:30pm

Judging will take place through an elimination process. The judges will select three winners from each round to move on to the finals. The top finalist from each heat will compete for the grand prize. There will be second and third-place winners who will also be awarded prizes.

2022 Entertainment Schedule

As always, Nightmare on Normal Street has the best DJs and performers from the neighborhood!

Plan your Halloween weekend in Hillcrest

Plan your Fabulous Hillcrest Holiday weekend with this helpful guide! Get your costume game on because Hillcrest businesses offer prizes for thousands of dollars! Hit Hillcrest hotspots like Flicks, Baja Betty's, Uptown Tavern, Rich's San Diego, and many more! And remember to grab your tickets to Saturday’s Nightmare on Normal Street before they run out!

Entertainment Sponsors

Beverage Sponsors


Promotional and vendor opportunities: